High-sugar cereal brands target their TV ads at kids under age 12. A new study finds that this advertising leads to greater household purchases of unhealthy cereals. It is the first study to directly ...

A new study in the American Journal of Preventive Medicine found that just nine children's cereal brands advertised directly to kids dominated purchases by families with kids: Cocoa Puffs, Frosted ...

Ghostbusters Cereal Ralston's Ghostbusters cereal debuted in 1985 and remained on shelves for four years, with the success of ...

If you were a kid in the ’80s, you probably remember Saturday mornings fueled by neon-colored cereal and cartoons blaring from the TV. While some cereals survived into the present (looking at you, Cap ...

One of the top sources of added sugar in children's diets is in their breakfast bowls. A new study shows that advertising aimed directly at kids is driving sales of high-sugar cereals, and it's having ...