Microsoft Advertising is getting more serious about retail media. Microsoft has had a retail advertising business since 2019 when it bought PromoteIQ, a retail data-sharing company for serving ads and ...

arrow formed by multiple merging colourful lines on white background. Partnership, merger, alliance and integration concept. Flat design. Vector illustration, no transparency, no gradients Microsoft ...

Microsoft Advertising underwent significant restructuring in March 2024 and is now part of a new division called Microsoft AI, marking a pivotal integration of AI across all company operations, not ...

Advertisers are currently unable to access the Microsoft Advertising console right now. Microsoft confirmed there is an issue and that its engineering team is working to resolve it. This is impacting ...

Microsoft Ads now disapproves individual assets and provides precise 90% conversion reporting, giving advertisers greater control and insight.

Microsoft has announced that later in July they will expand dynamic remarketing to additional verticals including automotive listings, entertainment events, and the travel industry (specifically tours ...

Microsoft Advertising is rebranding its products, strategy and services, combining and renaming the technology from its recent acquisitions of Xandr and PromoteIQ, and changing some of the processes ...

Microsoft Advertising is completing the transition of moving in-house sales and technology teams to leverage and monetize Xandr’s supply-side platform (SSP). It will make available on one global ...

Twitter is being removed from yet another big B2B platform. And this time it's one of the biggest companies in the tech industry. Microsoft is going to drop Twitter from its Microsoft Advertising plan ...

Microsoft Advertising announced a new ad solution for AI-powered chat experiences and solutions. Microsoft said this is a new way to help monetize online services, apps, and publishers monetize chat ...

Microsoft Advertising connects you with more than a billion people at the right moments across work and life. The Microsoft ecosystem provides access to an audience that has higher buying power, ...

Microsoft announced the slowest growth in its digital advertising business in more than a year, part of a bevy of tech giants to report decelerating ad revenue amid the broader economic downturn.