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Original ugg boot maker forced to change brand's name after lawsuit with US rival

The original Australian ugg boot maker is being forced to change its name following a bitter lawsuit with the US corporation that owns the trademark for the name 'Ugg'. Family-run business, Ugg Since ...
The Daily Dot

“We feel duped by them”: The original UGG Since 1974 brand is being forced to change its name in the USA

Why is the original UGG brand changing its name? In a TikTok posted on Aug. 26, the grandchild of UGG Since 1974’s founders, Todd, announces the name change. “We’re officially dropping those three ...
Yahoo

The Ugg boot brand name dispute is getting ugg-ly

When you hear the name 'Ugg', chances are you have a pretty good idea what the product in question looks like. You're imagining a pair of soft sheepskin boots that are, let's face it, kind of ugly (we ...
New York Post

Australian ugg retailer forced to change its name over US shoe giant

A nearly decade-long legal battle has resulted in an iconic Australian brand having to change its name when shipping overseas. Todd Springthorpe from UGG Since 1974 said the brand was being sued by ...
The Conversation

Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless

Australian-owned brand UGG Since 1974 has announced it will change its name to “Since 74” for sales outside Australia and New Zealand. There has been a long-running battle over the rights to use the ...
Law

Who Owns the Name UGGs? The Long Trademark Battle Has Hit Australians Hard

For decades, UGG boots have been associated with Australia. But in the world of trademark law, it isn’t quite that simple. Deckers Outdoor Corp., a U.S. footwear designer and distributor, has waged a ...